This question is the same for consumers the world over, regardless of industry. There are a given number of “players,” or companies, marketing their products to you, and not a whole lot of objective information that truly informs your purchase. Usually we buy, try, love/return. In the technology sector there is quite a bit of information about consumer products, as more often than not they qualify as substantial investments: An HDTV, a Digital Camera, a printer, etc. But what about hair?
Hair companies, and by extension the hair/beauty industry, offer thousands of products to consumers. In our niche world of hair extensions there are a dozen or so readily available hair extension types. Some are good, others are better and some just shouldn’t be on the market. It’s our hope that over the coming weeks and months we can help point you in the right direction.